Project Breakdown

Client:
Macdonald & Cammac Machinery
Project Type:
Website Redesign
Business Type:
Buy/Sell Industrial Equipment
Special Requirements:
Linking to existing product database
Studio:
Cybera Digital

Project Details

The client approached us as they found that they were losing customers to competitors wo had more modern websites with products advertised in a much more visual way.

The client also struggled with updating their homepage content, and found that they didn't have enough control over which products they could showcase to their customers.

Through careful planning and strategy we created a new site that was much more usable for customers and administrators. The site has a modern, industrial feel with a new colour scheme and consistent layout.

We also noticed that the old site did not have the facility for customers to sell their machinery so we designed a quoting system to integrate with the site to add value for MacDonald's customers.